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Son Prim Vineyard, Sencelles

Award-winning wines gaining an international reputation

Built in 2003, this winery aims to produce award-winning monovarietal wines made to stand the test of time. They are located near Sencelles, between Binissalem and Inca.

Syrah, Cabernet Sauvignon, Prensal, Chardonnay, Chenin Blanc and Merlot vines were replanted here in 1993. The most original of the wines produced by the winery is made using this last varietal: a white merlot. Approximately 50,000 bottles of red wine and 4000 of white wine are produced each year, most of which are consumed in Mallorca.

When winemaker Jaime J. Llabrés talks about wine, his eyes light up, and he refers to it as ‘a fascinating product, surprising and different every vintage. It is the most civilised concoction I know, expressive and communicative... what else can one ask for?’ His philosophy is ‘to make quality wines which are attractive and which help us to enjoy life'.

The current winery was built in 2003 and renovated in 2014, featuring all the latest facilities. Their public wine tastings and vineyard tours take place Monday to Friday at 11:00, 13:00 and 15:00 as well as on Saturdays at 11:00 and 13:00 by previous booking only. They also offer wine tastings with Mallorcan tapas and host private events. We recommend you book in advance.

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The island hosts all sorts of events, including agricultural fairs in the spring and autumn, live music and DJs in the summer, religious fiestas and international sporting events. Some of the most popular are the Mallorca 312 cycling race in April, the Copa del Rey sailing regatta in July and the Moors vs Christians mock battle in September.

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Classical Music Festival, Port de Soller
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Halloween at BCM, Magaluf
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Halloween at Palma Aquarium, Palma de Mallorca