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Playa de Muro is a beautiful 6 kilometre long, Blue Flag award-winning, white sandy beach in the north of Mallorca. It's generally quieter than neighbouring Alcudia beach because of its out of town location.

This beautiful and popular ‘Blue Flag’ beach boasting fine white sand, stretches more than 3 kilometres east from Port d'Alcúdia. This breath-taking beach is one of the reasons why Port d'Alcúdia remains so popular with holiday makers year after year.

Situated 10km away from Alcudia on Mallorca’s northern coast, Playa de Ca’n Picafort is a busy yet beautiful expanse of soft white sand with clear blue waters. This small fishing village turned purpose-built-resort, mostly caters to tourists and all-inclusive holidaymakers, who arrive by the bus load every summer.

Easily accessible and popular with tourists and locals alike, this long stretch of coast line from Puerto Pollensa to Alcudia makes for a beautiful drive or cycle. Hugging the beachside all the way around the crescent shaped bay, the road presents fantastic views towards Cap Formentor, Cap Pinar and all the way out to sea.

One of Mallorca’s most talked about treasures, Sa Calobra, forms an unusual cove found at the head of a gorge of the Torrent de Pareis. It’s curious location and dramatic surroundings have inspired artists for many years and still do today.

Take a coastal stroll or cycle to the little hidden gem Platya des Morer Vermell just north of Alcudia, with its white sand and calm waters perfect for snorkelling. 

The Caves of Campanet are situated in the north of Mallorca in the foothills of the Tramuntana mountains. The caves cover a surface area of approximately 3,200 square metres at a depth of 50 metres

Can Planes Museum of Contemporary Art is located in sa Pobla in the north of Mallorca. It occupies the ground floor of the old manor house Can Planes that was refurbished and modified in 1998. It's permanent collection is composed of over a hundred works by artists living in Mallorca.

Mallorca's most sacred site - a former monastery in a spectacular setting in the Serra de Tramuntana mountains to the north west of Mallorca.

If you drive around the coast of Mallorca, you will find ancient towers or 'torres' that were used to guard the island against invasions by unwelcome visitors.

Nuns settled on Puig de Maria ('Mary's mountain') in 1371 and remained for several hundred years, refusing to leave even when the Bishop of Palma ordered them down for their own safety.

Just off the coast road 5km south of Port d'Alcudia in the north west of Mallorca, the S'Albufera wetlands make a welcome relief from long stretches of crowded beach.

Sa Pobla, 4km north of Muro, is known as Mallorca's vegetable basket. This fertile area of marshes reclaimed as farmland is referred to as 'the land of a thousand windmills', and there is a decent autumn fair that showcases their local agricultural produce in November. Some of these wetlands have been protected as part of s'Albufera Natural Park.

Inca lies halfway up the motorway between Palma and Alcudia, almost at the centre of the island and at the foot of the Serra de Tramuntana mountain range.

This small town between Inca and the S'Albufera marshes is a sleepy little place, a typical rural Mallorcan town.

At the eastern end of the Serra de Tramuntana, tucked between two hills, lies the ancient rural town of Pollença (also written Pollenca or Pollensa). An enchanting Mallorcan town packed with ancient blonde stone architecture, Pollenca doesn’t feel like many of the other towns which have surrendered to tourism. Although tourists have long been attracted here, Pollensa has learned to accept and adapt to tourism without losing its soul.

On the north coast of Mallorca lies the Bay of Alcudia, a gorgeous coastline comprising of turquoise shallow waters and long, soft golden sandy beaches. It is therefore not much of a surprise to find Majorca's biggest beach resort here. From Port d'Alcudia, in the west, to Can Picafort 10km down the coast, you will find a strip of apartment blocks and resort style hotels that offer everything from budget self-catering to luxurious five-star accommodation.

If you are familiar with Mallorcan wine, then it's more than likely you will have heard of Binissalem. This small town in central Mallorca is most famously associated with wine production. Surrounded by some of the island's best vineyards and bodegas, wine buffs should make it their mission to stop by on a trip to the island.